Customer First

Welcome to Sterling, the largest specialty retail jeweler in the country, operating more than 1,500 jewelry stores throughout the nation. We are part of Signet Jewelers Ltd, which is publicly traded on the New York Stock Exchange as SIG.

Our commitment to creating a superior customer experience is what makes us number one in the industry. And we have over 18,000 dedicated Team Members throughout the country who create these superior experiences for our customers every day. We place great importance on developing our Team Members product knowledge and skills through our extensive training and diversity programs so they can give every customer the attention and helpful information they need when they visit our stores.

Our people have made us an industry leader, and our Customer First commitment is one of the many ways in which we have made a profound impact in the jewelry industry. We invite you to learn more about what makes Sterling so unique.

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